Thanks +

February 25th, 2010

That’s all the follow-up from the February show finished! Thanks to all buyers and press from great stores, mags, and blogs for visiting the 18th edition of Margin London, and thanks to the great feedback from exhibitors +

 Will be updating the blog soon with links to press and feedback but in the meantime check out www.margin.tv/quotes.html and www.margin.tv/pressroom  +   

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Posted in Margin, Tradeshow, Exhibition, London, Fashion, Streetwear, February 2010 | No Comments »

Sportswear International +

February 18th, 2010

Sportswear International

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Posted in Margin, sportswear international, GILD accessories, Tradeshow, Exhibition, London, Fashion, Womenswear, Streetwear, Jewellery, Denim, New Brands, Tailoring, Laundry Maid Jeans, Hypnosis, Hysteria Asteria, Akira Mushi, Lua Lua, Queens of Sounds | No Comments »

EmergingFervour +

February 17th, 2010

Guess who we fell in Love with at Margin London? When?: 14 February 2010 : 2:00 pm : We went to check out Margin London on Valentines day (no sadly we didn’t get swept of our feet by our Valentine hunks…) to see for ourselves what street wear has in store for us. Well, for one, there were a lot of t-shirts with great prints but that’s not all of course, we met some exciting designers and cannot wait to get to know them better but here are our highlights: Jojo & Mac An old favourite as I’ve been eyeing up her cardigans for a while!! There is an exciting new range on top of the lovely cardigans but all will be revealed another time. (www.jojoandmac.info) Uncommonly Beautiful If it’s good for the environment, it’s good for us, actually it’s more than good!! We love to see designers being inventive with material and Uncommonly Beautiful does just that. All their jewellery comes from recycled material but again… more to come! (www.uncommonlybeautiful.com) Mr Wingate Although known for his print and t-shirts but we’ve noticed his wall papers and just had to talk to him. Turns out he’s been a busy man with a shop opening just around the corner where he will showcase his interior skills and hopefully we can get our hands on some wallpaper. (www.wingateprint.com) Akira Mushi We love the versatility of the Greek duo’s collection. You can wrap it around and wear it in many different ways. If you are wondering where the name comes from, it’s both of their dogs name, how cute! I’m wondering what type of dogs they are… (www.akiramushi.com) There were lots more designers we loved, but we won’t overwhelm you – instead we’ll cover the ones we loved in lots more detail!

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Posted in Editorial, Margin, Tradeshow, London, Blog Post, New Brands, Images, Mr Wingate, Jojo & Mac, February 2010, Akira Mushi, Uncommonly Beautiful, EmergingFervour | No Comments »

Fresh2Def +

February 17th, 2010

F2D @ MARGIN LONDON Wed, Feb 17, 2010 Blog Monday the 15th Feb, the lads took a road trip down the M6 to London to represent down at Margin. Margin is a fashion trade show catering to industry insiders from the brands to press and buyers alike. We went down there so we could cover the event and report back to you guys how it all went down… From the moment we got there we were well impressed with presentation of the event, and the number of different brands all under one roof. Being a clothing brand ourselves it was good to see such an event in action, giving us the chance to mingle and make some new connects while covering the event. There were some sick threads on show from brands like Mr Wingate, Villainous Visard, MY YARD, I AM FIVE (thanks for the Sherlock tee boys), Ashley Marc Hovelle, Origin68, Kalman Lee , Kiddo, plus many others… From what we could gather from the brands on display they were all happy with what Margin had done for them in terms of buyers and press awareness. One brand told me, “we have managed to get quite a few orders from stores over the 2 days so in all it has been a successful event for us”. The lads behind the brand, I AM FIVE, great guys!! – WWW.IAMFIVE.COM WE LOVED THIS TEE FROM MANCHESTER BRAND ORIGIN68 – WWW.ORIGIN68.COM WE RATED THIS TEE FROM THTC – WWW.THTC.CO.UK SICKNESS FROM MY MAN ASHLEY MARC HOVELLE – WWW.ASHLEYMARCHOVELLE.COM I FELL IN LOVE WITH THAT ALL WOOL VARSITY STYLE JACKET FROM ITALIAN BRAND RVNG EQUALIZER TEE FROM NEW BRAND KIDDO – WWW.PLANETOFMYOWN.COM THIS WAS NICE FROM KALMAN LEE – WWW.KALMANLEE.CO.UK VERY BIG STUFF FROM VILLAINOUS VASARD – WWW.VILLAINOUSVISARD.CO.UK The talent was obvious amongst the brands on show and thanks to Margin they had the platform to showcase it. Lookout for exclusive features and interviews here on f2dcollection.com, featuring some of the brands we met and connected with. It turned out to be quite a productive day in London for the boys from Birmingham with our Retro Kid Varsity’s gettin’ a whole lot of love too. Next time Margin comes along make sure you get down there and see what its all about, we think it was well worth the trip most deffo!!! CHECKOUT WWW.MARGIN.TV FOR MORE INFO ON THE EVENT… POSTED BY: DANIEL F2D

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Posted in Editorial, Margin, Tradeshow, Exhibition, London, Fashion, Blog Post, Streetwear, New Brands, Images, February 2010, Fresh2Def | No Comments »

Margin London +18th Edition + February 2010 + Images

February 16th, 2010

Ultrarama
Lazy Oaf
Lazy Oaf
Lazy Oaf
My Yard
Germain Minette
Germain Minette
Margin London
101 Room @ Margin London
Conquer
Sneak Art
Hypnosis
Dollydagger
Sneakart
Sneakart
Sneakart
Indice
Mr Jones Watches

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Posted in Margin, 101 Area, Tradeshow, Exhibition, London, Fashion, Lazy Oaf, Streetwear, My Yard, Images, Ultrarama!, Conquer, Germain Minette, February 2010, Hypnosis, Sneakart, Dollydagger, Indice, Mr Jones Watches | No Comments »

KinkiMag +

February 16th, 2010

Kunterbunte Tradeshow Am 16.2.10 von rahel Als wären die Leute aus ihrem Winterschlaf erwacht, wirkt London bunter und lebendiger die Tage. Vorbei der graue Alltag mit vereisten Gehwegen, nutzlos bestreut mit einer Packung Küchensalz und vernebelt durch die Abgaswolken der Gasheizungen. Die Mode ruft. Letzte Vorbereitungen, die Fashionweek ist in ihren Startlöchern. Wo man sich umschaut, finden sich Trade- und Modeshows. Da ist selbst Topshop, der britische H&M, vorne an und fordert auf sich aufzubrezeln. Es heisst sehen und gesehen werden, da Street Hunter und Fashion Ikonen die Stadt unsicher machen. So ist also auch wieder Zeit für die Margin (14.-15. Februar 2010), auf die wir uns zweimal im Jahr freuen. Odysseas ruft alle Jungdesigner und Kreative zusammen und hat auch dieses Jahr keine Mühen gespart, für uns ein Reich der Sinne zu zaubern. Den Dandy in uns spricht Germain Minette an. Herrenhemden in Pastelltönern mit besonderen Abnähern und symmetrischen Formen verleihen dem Herrn nicht nur einen metrosexuellen Look sondern bringen auch Frische in den Kleiderschrank. Mr. Jones Watches möchte mit seinem Design die letzten Fragen der Menschheit lösen. Für überforderte Individuen entwarf er eine Uhr, die Entscheidungen übernimmt. Im Sekundentakt wechselt das Zifferblatt von Ja auf Nein und wieder zurück. Aber auch für Charaktere, die ihren Tag gerne konventionell einteilen, entwarf er eine Uhr. Sie hält einem die tägliche Routine auf dem Zifferblatt vor Augen. Für customize Fans entwarf SneakArt eine Klebefolie mit der man seine Schuhe ganz individuell und in jeder Form selbst bekleben kann. Das Design reicht von Kinderzeichnung bis zur Blumentapete. Unsere Lust am Schuhkauf wird dies kaum bremsen, aber es könnte den Mauerblümchen im Schuhschrank zu neuem Glanz verhelfen. Mit Lust auf Mode befreit sich das graue winterliche London. Bei so viel Inspiration und Träumen kann der Frühling mit seinem spärlichen Blumenschmuck in den Vorgärten gerne noch auf sich warten lassen. http://kinkimag.com/blog/kunterbunte-tradeshow/ 

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Posted in Editorial, Margin, Tradeshow, Exhibition, London, Fashion, Blog Post, Streetwear, Images, Germain Minette, February 2010, Kinki Mag, Sneakart, Mr Jones Watches | No Comments »

Cosmoworlds +

February 12th, 2010

Margin London Feb 14-15, 2010, London, UK New & International Labels flock to Margin London, the Upscale Streetwear & Directional Tailoring Trade Show With over 50% of exhibitors making their global launch at the upscale streetwear & directional tailoring exhibition, Margin in London is the one and only trade event at which to discover exciting new design talent. More than half of the show, which is being held at The Music Rooms in Mayfair, is made up of brand new emerging designers who have chosen Margin as their global launchpad to meet with key buyers from directional independent, multiple and department stores, as well as consumer and trade fashion press. Taking place on the 14th & 15th February 2010, Margin also sees the return of many previous exhibitors who have successfully launched and grown their wholesale business at Margin London including UK brands such as Lazy Oaf, Mr Wingate, Junkfunk, Conquer, Me & Zena, My Yard, and Ultrarama, as well as international brands such as Mimobots, St Vacant, Germain Minette, and Vestal Watches. The February 2010 edition of Margin is a truly international event with exhibitors from Austria, China, Cyprus, Finland, France, Germany, Greece, Italy, Japan, Latvia, and the USA joining homegrown talent from across the UK & Ireland; and many international buyers have pre-registered to visit, from countries such as France, Germany, Greece, Japan, Italy, Ukraine, and Russia. With UK buyers from large stores such as House of Fraser, Fenwicks, Selfridges, Harvey Nichols, Williams & Griffin, Joy, and ASOS already pre-registered, plus the many independent boutiques Margin is well-known for consistently welcoming season after season, clued-up buyers from key stores understand that Margin is the prime location to discover new and directional design to offer their consumers a real point of difference from the competition. The February 2010 edition will be the 18th, which not only makes Margin the longest-running independent trade exhibition in London, but also maintains the position of Margin as the most successful, affordable and directional event that gives new and emerging designers a high-profile and order-writing platform to meet with key buyers and press. About Margin The longest-running independent trade event in London, Margin is an intimate and credible showroom of edited design talent with the next exhibition being the 18th edition + Nearly eight years strong, Margin is a proven and established trade exhibition linking fresh talent with key press and buyers (many of whom do not like going to traditional trade shows) + The Original and the best platform for new talent for over seven years, Margin was established to help new labels reach a wider buying and press audience + Retailers travel the world looking for the next big thing but are never going to find up-and-coming designers at a show whose costs prohibit fresh talent + +++ Margin is a curated event where Buyers, Editors, and Stylists know they can find great new labels season after season and don't have to wade through hall after hall of established brands to find directional new products to offer their readers or shoppers. +++ Spaces are limited to appropriate brands only that have a directional edge and something new to offer + at larger events where mainstream brands take centre-stage and priority, new labels can often be an opportunity missed. Since the exhibitions first started back in 2002, Margin can lay claim to providing the successful trade launch-pad for many brands such as Supremebeing, Lady Luck Rules OK, Dephect, Emily & Fin, EIO, Missmilne, Worn Free, Chateau Roux, Your Eyes Lie, Sugarhill, King Apparel, Terratag, Lazy Oaf, Famous Forever, Yamama, and Ruby Rocks, as well as the UK launching point of overseas brands including Upper Playground, Eastpak Apparel, Loreak Mendian, Syndrome, Nooka, Gama-Go, Mimobots, Double Goose, Stereo Sound Agency, Diamond Supply Co, Urban Originals, Uzi, and Z-Boy amongst many others. Margin has welcomed key stores to the exhibitions since first launching in 2002; from department stores, such as Selfridges, Harvey Nichols, Liberty, House of Fraser, Psyche, Fenwick, El Corte Ingles, Saks 5th Avenue, Galleries Lafayette, & Engelhorn Trendhaus; online players like ASOS, My-Wardrobe, and Urban Industry; multiples such as Ark, Joy, Beams, Ships, and Westworld; as well as the key independents Margin is renowned for, including Colette, Hip, Sakis, Wood, Souvenir, Royal Cheese, Natterjacks, 90sqm, Coggles, Market, Atoo, Remixx, My Yard, Donuts, Ace, Lunacy, Savage, Fortyfive, Bread & Honey, American Retro, Bespoke, Wallace, and Cutie, to name a few. Margin has welcomed numerous stylists and fashion editors from magazines including Vogue, Wad, Super Super, Elle, Wallpaper, Arena, i-D, FHM, Esquire, Vice, Amelia's, DJ, Flux, WWD, Drapers, Sportswear International, and Sport & Street; as well as contributors from directional blogs such as BNTL, Coolhunting, Hypequest, Slamxhype, Hideyourarms, and Hypebeast. Margin in London www.margin.tv

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Posted in Editorial, Margin, Tradeshow, Exhibition, London, Fashion, Lazy Oaf, Selfridges, Streetwear, New Brands, Joy, My Yard, Junkfunk, The Music Rooms, House of Fraser, mimobots, Me and Zena, Ultrarama!, Fenwick, Mr Wingate, Conquer, ASOS, Germain Minette, Vestal Watches, February 2010, Fenwicks, Vestal, Williams & Griffin | No Comments »

Fashionunited.co.uk News

February 12th, 2010

Lady Sovereign at Margin Tuesday, 12 January 2010 Worn by rapper Lady Sovereign whilst entering the Big Brother show, streetwear brand Lazy Oaf instantly received its 15 minutes of fame. The acclaimed musician signed to Jay Z's Def Jam records, and wore besides a Lazy Oaf t-shirt, a pyramid necklace, and two other Lazy Oaf garments in the house monitored by cameras 24-hours a day. Lady Sovereign is no official spokesperson for the brand, but purchased the Lazy Oaf goods herself. Comments on the social media pages were rather supportive of Lady Sovereign’s decision to swap her Adidas tracksuits for the directional streetwear brand. Lazy Oaf debuted at Margin in 2003 and has grown over the years into a global brand. The streetwear label has a flagship store in Soho and has over 150 stockists worldwide including key stockists such as Parisian boutique Colette and Selfridges. Lazy Oaf will be exhibiting their current range for immediate delivery and new designs for pre-orders at the February 2010 edition of the Margin London. It will be the 18th edition of the independent UK trade event, taking place on 14-15th February 2010 at The Music Rooms in London. 

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Posted in Editorial, Margin, fashionunited.co.uk, Tradeshow, Exhibition, London, Fashion, Lazy Oaf, Selfridges, Blog Post, Streetwear, Colette, New Brands, The Music Rooms, February 2010, Lady Sovereign | No Comments »

The Daily Street +

February 12th, 2010

Margin London 12 February, 2010 Buyers, press, agents, stylists & distributors – listen up. This is your chance to get the exclusive on some fresh young designers and some great up-and-coming brands, right before they make their mark on the mainstream. Margin London is a tradeshow that showcases the talent of the UK’s finest independent talent, something we at The Daily Street fully back. As the longest running independent trade exhibition for directional men’s and women’s clothing and accessories in London, Margin is well established in the UK industry, and has seen contributions from major players like Chateau Roux, Your Eyes Lie and King Apparel over the years. We’re really looking forward to seeing the collections on display from the likes of Lazy Oaf, My Yard, Zelley Bespoke, Sneakart, Mr. Jones Watches, and a whole load more to be discovered. Margin takes place this Sunday and Monday (14th/15th February) and is open to press, buyers, stylists, distributors and agents. Registration is free, just present your business card and ID on entry and job done. Full information is available here. We’ll be providing a full run down after the show, so make sure to check back to get an inside look at our hot picks for the next year. If you’re making your way to the show, make sure you say hello! Written by: Suffocake

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Posted in Editorial, Margin, Tradeshow, Exhibition, London, Lazy Oaf, Blog Post, Streetwear, My Yard, King Apparel, Chateau Roux, Your Eyes Lie, Sneakart, Zelley, Mr Jones Watches, TheDailyStreet | No Comments »

Drapers +

February 10th, 2010

Drapers Margin to show raft of new exhibitors this weekend 10 February 2010 | By Eve Oxberry London streetwear Margin will showcase several new brands this weekend, with more than 50% of exhibitors showing for the first time. New exhibitors to Margin will include British denim brand Laundry Made Jeans, which will show its collection of tailored jeans with shapewear back panels. Another new label is Ashley Marc Hovelle. The eponymous printed t-shirt brand is designed by Hovelle, who used to design for Fred Perry and Gloverall. His first collection of t-shirts pays homage to Michael Jackson. Italian menswear brand Revenge will show its range of printed t-shirts and also baseball and blouson style jackets. Brands that are returning to Margin include UK streetwear labels Lazy Oaf, Mr Wingate, Junkfunk, Conquer, Me & Zena, My Yard, and Ultrarama. Margin will run from February 14 to 15 at The Music Rooms, South Molton Lane, London.

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Posted in Editorial, Margin, Drapers, Tradeshow, Exhibition, London, Fashion, Lazy Oaf, Blog Post, My Yard, Junkfunk, The Music Rooms, Me and Zena, Ultrarama!, Mr Wingate, Conquer, February 2010, Laundry Maid Jeans, Revenge, Ashley Marc Hovelle AMH, Fred Perry, Gloverall | No Comments »

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