In the independent-rich complex of The Forum, Fuse has been providing Sheffield with streetwear for over 18 years +

Brands include previous Margin exhibitors such as Lazy Oaf, King Apparel, Eastpak, Get Cutie, and Vacant, along with Dickies, The Quiet Life, The Hundreds, Rebel 8, Mishka, Crooks & Castles, and 10 Deep +

Established in 1991, Thunderegg in Manchester offers cute-as-a-button gifts and accessories alongside independent womenswear brands +

Art-driven prints, gifts, and toys sit next to retro-influenced homewares, all with a healthy dose of fun +

Brands include previous Margin exhibitors including Lazy Oaf, Emily & Fin, Get Cutie, Sugarhill Boutique, Brat & Suzie, Kate Garey, Hicalorie, Me & Yu, and many more +

Corniche + Edinburgh +
One of the longest-running boutiques in the country, Corniche offers established and new designers along with detailed product knowledge and a friendly welcome +

SItuated just off the historic Royal Mile in the heart of Edinburgh, Corniche was the first store to bring Japanese designers into the UK +

With mens and womens clothing, accessories, footwear, and fragrances, Corniche offer high-end established labels including Vivienne Westwood, Rundholz, High, Nigel Cabourn, Comme des Garcons, as well as up-and-coming designers such as Miyson and Get Cutie, both Margin exhibitors +

Soho Hip, Norwich +

Opened in 2005, Soho Hip provides a mix of homewares and gifts alongside their clothing and extensivie range of jewellery. With brands including Anna Lou, Tatty Devine, Get Cutie, Titimadam, and Ruby Rocks, Soho Hip is unashamedly feminine and relishes bringing contemporary glamour to Norwich.
http://www.sohohip.co.uk

Since Margin started in 2002, the independent London trade exhibition has promoted many new & young brands to key buyers but now Margin has turned their attention to promoting it’s core constituency of indie shops that keep towns & cities stocked with fresh product as well.

The first wave of Shop Tour videos are premiering at the Margin website at www.margin.tv/tv from the 24th May with plenty more to come in the following weeks.

Stores featured in the first wave of Margin Shop Tours are a diverse mix of modern retailing including long-standing design emporium Sarah Coggles in York, streetwear merchants Urban Industry in Eastbourne and Chimp in Leeds, cutting-edge boutique Bespoke in Norwich and Brighton retailers JuJu and Get Cutie. Added to these UK stores are Bilbao’s newest streetwear store Abricot and boardwear mecca The Box in Vigo to add an international Spanish flavour.

www.margin.tv/tv

Get Cutie, Brighton +

With their own range of retro print-inspired womenswear, Get Cutie have established themselves in Brightons North Lanes with a mix of affordable womens clothing and accessories under their own label and from other designers such as Yamama, Traffic People, and Lazy Oaf who have all exhibited at Margin. Fun, sometimes a bit kitsch, but always wearable, Get Cutie attracts women of all ages looking for something fresh.
http://www.getcutie.co.uk

“I think it’s really great. I always attend. The August show was great but this was even more interesting. It’s a great mix.” + Get Cutie & Boy Parker, Brighton +

Next fall’s fashion trends

Recently we checked out Margin London, the leading alternative streetwear tradeshow in the UK. Here’s a quick rundown of the major trends from the show:

Vintage: When will this not be a trend? Get Cutie from Brighton showed 50s-inspired big bold floral print dresses that were snapped up by buyers. D4 Discus featured vintage inspired prints on 70s style maxi dresses and eco-friendly label Our World Recycled had similarly glamorous sun dresses. Yamama did Me Decade silhouettes in the form of mohair knitwear.

Military: Army jackets were plentiful, as were camouflage prints and details such as epaulettes. Apestein’s U.S. military influenced collection featured fitted crinkled cheesecloth shirts. Southwest Clothing fused army influence with fluorescent graphics, another strong trend.

Rock n Roll: This trend is still going strong, too. Apestein’s far out t-shirt graphics were heavily influenced by Jimi Hendrix and 60s psychedelia in general. Wendy’s rock belts had previously been worn by Sid Vicious and Johnny Rotten. Lost Property’s graphics were based on t-shirts worn by John Lennon and Frank Zappa.

Tailoring: Although Margin is best known for streetwear, the show is also becoming a destination for more formal tailoring. French men’s and womenswear brand Kulte combined vintage American shirting and striped knits with slim, satin dinner suits. Minimalist Swedish womenswear label Reflective Diffusion put the emphasis on superior quality well-cut basics; detailing was limited to the seams in a range of tops, capes and dresses. Spanish label El Ganso fused tailoring with sports details, such as felt stripes on heritage fabrics and formal coats.