MARGIN LONDON MARGIN LONDON 12th & 13th FEB 2012
The Music Rooms, London W1
Click here for Map & Opening Hours


For Margin
news & invites

Contact
Get in touch about
visiting or exhibiting
10 Years of introducing Fresh Brands & New Designers | Feedback | About | Videos | News |



Blog +

Archive for the 'Jojo & Mac' Category

NEW! + Margin Shop Tour + Mama San Brighton+

Monday, June 28th, 2010


Mama San, Brighton +

Adorable boutique in the North Laines area of Brighton, Mama San provides girly pieces with a rocky edge from designers such as Jojo & Mac, JunkShop/Jumble, Me & Yu, Hannah Makes Things, and Me & Zena, who have all exhibited at Margin.
http://www.mamasan.co.uk

Scout.com.au +

Friday, February 19th, 2010

Margin London Autumn/Winter 2010-11 Edition    Despite being the longest-running independent trade event in London, Margin remains a fringe affair and an untapped resource for emerging street wear and young fashion labels. These brands are born out of personal passions often created with handcrafted touches and finishes with local sourcing at the core whether it be the UK or Latvia.     DENIM  Laundry Maid Jeans are a relatively new name in the premium denim market utilising the British tendency for expert tailoring to produce high quality cuts with meticulous attention to detail and perfect constructional finishing. Futurism inspires Hypnosis fashion-forward denim collection, littered with deconstructed detailing from off-centre button fly fastening, twisted seams and dropped-crotch cuts.     ACCESSORIES  Margin is a hotbed for quirky one-off jewellery brands. We loved Sansonnet, a Tokyo based label whose pretty pieces resembled re-worked antiques meets kiddy-craft kit - very Harajuku. Hannah Makes Things is another fun brand, specialising in pendants ranging from mini donuts to rainbows to cassette tapes! One of the highlight accessories concepts was Sneakart  a range of durable but removable, art-inspired stickers that can be adapted to customise any sports shoe shape.     GRAPHIC TEES  As expected, graphic tees abound at street wear shows and Margin was no exception. Each label seem to major in art first, t-shirt printing second producing some original graphic ideas in the process. Bristol-based label My Yard commissions local graphic artists to produce designs for the tee label in a range of eye-popping colours. Conquer is rooted in fine-art with the design team producing intricate illustrations which are then applied using a specially developed printing method to ensure the clearest transfer. Finally, Junkfunk is a Brighton-based label entrenched in typography and revolutionary-flavoured graphic design (think Spanish civil war slogans and Cold War motifs).    READY TO WEAR  There was something for everyone, RTW-wise. Hysteric Asteria designer Alexia Kirmitsi has developed a reversible webbed/inverted knit technique that adorns oversized jumpers and trims jersey dresses. Brighton-based Jojo & Mac produced knitted jumpers and cardigans with cutesy motifs like all-over YSL style strawberries and large placement cats. Germaine Minette brought a range of detailed mens shirting with subtle panelled collars, contrast inserts and lining and wonky welt pockets. 21dgrs are a truly global brand, designed in Hamburg, based and manufactured in Bali, sold in the far-reaches of the Southern hemisphere- even Byron Bay! The collection is diverse with hand-dyed silk dresses, printed tees and detailed washed sweats. Found comprised of unique items creatively salvaged from vintage garments and fabrics.      Hannah Makes Things   Lazy Oaf   Lua Lua   Found   Laundry Maid   Sansonnet   21dgrs   Conquer   Found   Germain MInette   Hypnosis   Hysteric Asteria   Jojo and Mac   Junk Funk   My Yard   Revenge   Sneakart   Sansonnet

EmergingFervour +

Wednesday, February 17th, 2010

Guess who we fell in Love with at Margin London?  When?: 14 February 2010 : 2:00 pm :     We went to check out Margin London on Valentines day (no sadly we didnt get swept of our feet by our Valentine hunks) to see for ourselves what street wear has in store for us. Well, for one, there were a lot of t-shirts with great prints but thats not all of course, we met some exciting designers and cannot wait to get to know them better but here are our highlights:    Jojo & Mac   An old favourite as Ive been eyeing up her cardigans for a while!! There is an exciting new range on top of the lovely cardigans but all will be revealed another time. (www.jojoandmac.info)    Uncommonly Beautiful   If its good for the environment, its good for us, actually its more than good!! We love to see designers being inventive with material and Uncommonly Beautiful does just that. All their jewellery comes from recycled material but again more to come! (www.uncommonlybeautiful.com)    Mr Wingate   Although known for his print and t-shirts but weve noticed his wall papers and just had to talk to him. Turns out hes been a busy man with a shop opening just around the corner where he will showcase his interior skills and hopefully we can get our hands on some wallpaper. (www.wingateprint.com)    Akira Mushi   We love the versatility of the Greek duos collection. You can wrap it around and wear it in many different ways. If you are wondering where the name comes from, its both of their dogs name, how cute! I-m wondering what type of dogs they are (www.akiramushi.com)      There were lots more designers we loved, but we wont overwhelm you - instead well cover the ones we loved in lots more detail!

Exhibitor Preview + Jojo & Mac + February 2010 + Kreateur

Thursday, January 7th, 2010

JOJO AND MAC  Jojo & Mac return to Margin in FEB 2010 with their range of knitwear +  Following their global trade debut at Margin in August 09, Jojo & Mac return to Margin with their highly desirable, wearable and affordable range of cute-as-a-kitten womens knitwear +   With intricate details that belie the wholesale prices, the range features applique, pearls, bows, unique buttons and intarsia knitting +

Feeling The Love +

Saturday, September 19th, 2009

“Margin was perfect to showcase our first collection. We got a brilliant response and it was great to meet Buyers from all of the UK’s major cities and Europe. With Magazines from Brazil, Greece and Switzerland, it gave the show a real international feel too. Odysseas and his crew looked after us and made sure everything ran smoothly. The show has introduced us to new businesses and exposure which is fantastic for launching our brand.”
+ Jojo & Mac +

Drapers Report +

Saturday, August 15th, 2009

Drapers Report:

highlighting exhibitors at the August 2009 edition including:

Ultrarama, Jojo & Mac, Denz & Son, Geelamuay, New Love Club, Vestal Watches, Unequal Balance, Tree Hugger, Bagslag, Arms, Oak Jeans, Isis Cashmere, and Hox Boutique.

Drapers Online Report +

Saturday, August 15th, 2009

DrapersOnline.com A wave of new and emerging labels leant arty, artisanal and graphic driven personalities to T-shirt and lifestyle collections.  Ultrarama The T-shirt label from Margins organiser, Ultrarama included zeitgeist-friendly pop art graphics of Coco Chanel  currently the subject of two films  alongside oversized stamp images and colourful slogans like 3D, Bring the Noise and Emperor of the Universe.  Prices from £10 per T-shirt 07710 330805  Jojo and Mac Owner of Brighton shop Mamasam, Cindy Tsang unleashed her own in-store knitwear label Jojo and Mac at this Margin after buyers from Asos and Bentalls prompted her to wholesale. A 1950s personality infuses embellished intarsia styles with cutesy animal and Alice in Wonderland images. Prices from £19 to £22 07961 059141  Longshanks With terrace-boys targeted, the re-born Longshanks (it was formerly owned by a cadre of West Ham fans and is now owned by Refuel Distribution) majors on detailed pique and mercerised polos in plains and stripes, with football-colour crests and button-down collars. Checked shirts, hoodies, crew-necks and sweats also feature. Prices from £12.50 07775 421637   Denz & Son  Two-year old Finnish T-shirt label Denz & Son made its UK debut with its quirky graphic-led looks. The 28 designs include pen-drawn characters, photo montages and slogans; a standout design is the overhead cut-out shot of a boxing match. Prices from £11 to £14.50 00 358 400 999 732  Geelamuay Thai for boxing sports, Geelamuay was another debutant at Margin with a luxe-martial arts feel in mind and plenty of unusual construction details. Mens hoodies, T-shirts and jackets are in its 52-piece range, which uses a tonal palette of black, grey and blue. Prices from £11to £175 08716 629279  New Love Club Nascent London T-shirt label New Love Club uses both baggy and slim fit silhouettes for its marriage of geometric prints and photo-graphics on T-shirts. Mosaic rectangles, sliced photography and cheeky blurred images of legs all feature as the palette stays mostly black and white with spikes of pink and purple. Prices: £10 per T-shirt 07961 184388  Un=Balance Pronounced unequal balance, this is another debutant with a confident graphic take on its designs  linear face drawings, pop-art aerosol spray graphics and official looking Government notices. The Manchester brand is created by Louis McCleary, formerly a designer for a high street supplier. Prices: £12 per T-shirt 07595 383938  Limited Ink With super-colourful and humorous graphics, Limited Ink stands out from the art-driven brands at Margin and its concept too, is unusual. The limited edition designs are all uploaded onto the website and voted for by users. The final products come with swing tags with info about the designers.  Prices from £17 01908 220676   Tree Hugger A new brand from the same stable as Prophecy and Milla, Tree Hugger is all about on-trend womenswear in 100% organic cotton jersey with a generous markup. The dresses and tops have been exclusive to Asos until now. With three drops each season the youthful detailing includes cut-outs and shoulder pads. Prices from £10 to £16 020 7190 1682  Bagslag The confidently named Birmingham label Bagslag was debuting at Margin with leather clutches, bags and purses in hot pink, black and silver. The twist is that these come with a wrap-around zip, which undoes to reveal contrast lining. Prices from £10.50 to £26 0121 288 0209  Vestal Californian skate derived brand Vestal hits ten-years-old this year and its watches were an accessories lynchpin at Margin. Quirky LED faces, metal and acetate materials and oversized styles all feature in a range that offers a 2.2 markup  watches usually come in at 2.0. Prices from £27 to £136 0117 935 5888  Arms  On-trend silhouettes, a considered palette of neutrals with neon colour pops and its features like reverse fabrics under collars and pencil pouches, adds up to a function-led from aesthetic Irish brand Arms that would be at home on any Wallpaper reader. Prices from £20 to £38 00 353 1 478 92 99   Oak Jeans Its based in London, and its jeans are made in England but Oak Jeans keeps its prices affordable. And with mens and womens styles from skinny to loose, washes from dry to acid  and even selvage versions, the future looks bright for this denim fledgling. Prices from £19.50 07936 317323   Isis Cashmere Though still expanding the fanbase for its graphic led cashmere pieces, Isis Cashmere is also exploring new avenues with ombre polos and crew neck T-shirts in two-fold cotton using and a debut jeans range using premium denim. Prices from £13 01494 465294  Hox  Eveningwear, casualwear and workwear all feature in the debut Hox range with detailed brocade used on Indian fabrics including chiffon, silk, wool and tweed. The 21 piece range includes sequinned jackets, tie-dye blouses and A-line dresses.  Prices from £39 to £200 0121 236 9632  Red Hot Ruby Brighton based womenswear label Red Hot Ruby has a seaside theme to its designs, which incorporates on-trend nauticalia - from anchor motifs to a primary palette. A host of pinks add a girly spirit to the sweats, vests and T-shirts Prices from £12 to £14 07768 040 748

August 2009 Exhibitor Pics +

Monday, August 3rd, 2009

ANTOINETTE
ANTOINETTE
ARMS
ARMS
BAGSLAG
BAGSLAG
“Had an awesome time at Margin, lots of new stockists to come!” Bagslag +
BANTUM
BANTUM
“Thanks for the show, really happy with how it went and loved the venue. We took orders at the show, some big boys showed some interest, and international style sites took some snaps. I feel its our time now and Margin gave us an awesome window for this.” + Bantum +
BIBICO

BIBICO
BRAT & SUZIE
BRAT & SUZIE
“We have just had a great show at Margin. Thanks to everyone who came along to see us”
+ Brat & Suzie +
BREAD N BUTTER
BREAD N BUTTER
CAMILLA CONSTANCE LINGERIE
CAMILLA CONSTANCE LINGERIE
CONQUER
CONQUER
DANDY J
DANDY J
DENZ & SON
DENZ & SON
DEPARTMENT OF WORKS
DEPARTMENT OF WORKS
GEELAMUAY
GEELAMUAY
GERMAIN MINETTE
GERMAIN MINETTE
GIRL FROM BLUE CITY
GIRL FROM BLUE CITY
“We had such a great time at Margin and I couldn’t have hoped for a better outcome. I took written orders from shops in Tokyo, Spain, Ireland, Scotland and England. I never in my wildest dreams expected Girl From Blue City to be available in Japan by the end of the year, it is totally a dream come true! There were so many people I would never have met had I not attended Margin! Thank you for a great Margin, already discussing the next one and I can’t wait!” + Girl From Blue City +
HOX BOUTIQUE
HOX BOUTIQUE
ISIS CASHMERE
ISIS CASHMERE
ITSUS ECO SYSTEM GREEN
ITSUS ECO SYSTEM GREEN
JETT26
JETT26
JOJO & MAC
JOJO & MAC
“Margin was perfect to showcase our first collection. We got a brilliant response and it was great to meet Buyers from all of the UK’s major cities and Europe. With Magazines from Brazil, Greece and Switzerland, it gave the show a real international feel too. Odysseas and his crew looked after us and made sure everything ran smoothly. The show has introduced us to new businesses and exposure which is fantastic for launching our brand.”
+ Jojo & Mac +
JOLITA JEWELLERY
JOLITA JEWELLERY
LAZY OAF
LAZY OAF
“It was great to catch up with our buyers and meet new ones, they always love to have a real feel of the collection so it was good to be able give them that at Margin.”
+ Lazy Oaf +
LIP WATCHES
LIP WATCHES
MISFIT
MISFIT
“Thanks to the Margin family. We had the best time, with the coolest people, great location, super well organised, best atmosphere and great business. Thank you so much for having us at your show. See you next year!!! You guys rock!”
Misfit +
MR WINGATE
MR WINGATE
NEW LOVE CLUB
NEW LOVE CLUB
OAK JEANS
OAK JEANS
ORGANIC DESIGN DOSE
PERFECTLY FLAWED
PERFECTLY FLAWED
RED HOT RUBY
RED HOT RUBY
SAINT VACANT
SAINT VACANT
SAVANNAH CHIC
SAVANNAH CHIC
SYKE
SYKE
TREE HUGGER
TREE HUGGER

“Great show, great vibe, great staff, and I look forward to next season” + Tree Hugger +
TROUSERS LONDON
TROUSERS LONDON
ULTRARAMA
ULTRARAMA
UN=BALANCE
UN=BALANCE
URBAN ORIGINALS
URBAN ORIGINALS
VANILLA PINK
VANILLA PINK
VAVAWATCH
VAVAWATCH
VESTAL WATCHES
VESTAL WATCHES
WE WALK
WE WALK
ZEN & FUKA
ZEN & FUKA
 

Kinki Mag +

Monday, August 3rd, 2009

Am Puls der Margin Am 3.8.09 von rahel noch kein KommentarHeute ist Sommer in London und ich lasse bei einer Tasse Tee für 1.50 Pfund, auf dem Dach eines kleinen Cafés in Shoreditch, die Margin Revue passieren. Nicht alles ist teuer in London. Oft trifft man unvermittelt Kostbarkeiten.  Die Tradeshow, die wir im Frühjahr schon besuchen durften, fühlte sich auch dieses Mal wieder ganz besonders an. Ungezwungen und echt, wie die Mode Londons. Als wäre alles Intuition und Zufall. Für jeden etwas dabei.  So stolperte ich dort über Candy-Schmuck von “Girl From Blue City”, der mir zwar das Wasser im Mund zusammen laufen ließ, aber keine klebrigen Finger machte. Rhian Lewis gestaltet seit fünf Jahren qualitätvollen Schmuck und greift dabei bewusst auf farbenfrohen Retrokitsch und Pop Art zurück.   Als nächstes kitzelten mir die Prints von Mr. Wingate die Augen. Seine besonderen Shirts, die er im Osten Londons druckt, sind teils von der Op-Art inspiriert. Dagegen spielt seine Hochhausserie mit dem Standpunkt des Betrachters, der sich fragen muss, bin ich Frosch oder Vogel.  Jojo and Mac lassen sich von dem Lieblingsstück der Queen inspirieren, das Strickjäckchen. Heraus kommt ein klassisch strenger Schnitt, der mit verspieltem Design und Applikationen funkelt.   Ein Hoch auf Odysseas, der es schafft den Querdenkern und jungen Genies der Modeszene eine Plattform zu bieten. Dank der Margin wird der Puls des Londoner Mode- und Lebensstils greifbar.   http://kinkimag.com/blog/am-puls-der-margin/

Better Never Than Late / BNTL +

Monday, August 3rd, 2009

Monday, 3 August 2009  Margin 09   Today me and Big Ron were invited down to the Margin Trade Show at the Music Rooms. Margin is Londons only independent trade show that hand picks brands from around the world that they feel will benefit from the exposure of a London trade show.    Retailers, buyers and distributors are all invited down along with the press.    Here are a pick of mine and Ronnies favourite brands...    Vestal featured as an established brand and it was a good chance to check out some of their new colletion...    A brand called Germain Minette had a really interesting background, they were looking to move their brand into the European market after doing really well in Asia as well as having a flagship stored planned for opening in Shanghai.     New label Unequal Balance were launching their first collection at Margin and with a solid range of prints they also had a couple of cut and sew bits...    Trousers London a brand I was introduced to last year were back and the update from the camp was that the brand is doing very well, stocked in two places in London and still seeing good trade overseas. The quality of the denim was the first thing you noticed and also some of the attention to detail was encouraging...    Another brand I saw last year was Conquer whos designs were concentrated on etchey pencil illustrations. The ladies vest top was said to be one of their best sellers.    Ladies brand Jojo & Mac had a nice, playful collection. Bits included cardigans, pullovers and woolly jumpers...    The brand Arms definetly stole the show for me, their whole line was cut and sew with a very clean and classic feel to the collection. They are based in Dublin and are looking for more stockists nationwide. If this first collection is anything to go by then I expect to be seeing and hearing a lot more from Arms...    On the whole Margin looks like a great success, in this current climate its good to see new brands working hard to make a name for themselves. Not just throwing out prints either, its plain to see a lot of investment, time and design has gone into the majority of brands showcasing.    Shout to Odyseas the man behind Margin...    More information on all the brands that featured can be found on the Margin website here.

MARGIN LONDON MARGIN LONDON 12th_&_13th_FEB_2012
The Music Rooms, London W1
Click here for Map & Opening Hours


For Margin
news & invites

Contact
Get in touch about
visiting or exhibiting
10 Years of introducing Fresh Brands & New Designers | Feedback | About | Videos | News |

STRADD